Tuesday, 18 December 2012

If you build it, they will come?

So what makes a good market and what does a good market need to ensure success? I've been prompted to write this post after witnessing a few flops in recent months and it's always a great shame for the sad looking traders who have given it a go. The sellers are important, but even with desirable products for sale, if you cannot attract the buyers then your market will have a short shelf life.  
Markets are so hot right now, and there are new and exciting ones popping up everywhere, but as a trader how do you decide which markets to say YES to? To avoid getting burned here's our trade-safe checklist which should assist you in choosing wisely. Read!

The I Love Markets Trade-Safe Checklist:

How long has the market been promoted for?
A good market organiser will announce the market date and start to invite stall holders way in advance of the actual market event. If the market organiser is established, maybe 4 weeks before acceptable, but usually i'd say at least 6-8 weeks is much safer!  

Does the market have a strong online presence?
Any serious event organiser will recongise the importance and value of the online world in promoting their markets. Check is there a Facebook Page, twitter, if so how many followers do they have? Have they posted the event on sites like I Love Markets?

Does the market offer something different?  
 For me a good and successful market offers not only excellent produce for sale but also an excellent market experience. Visiting markets is just as much about absorbing the market culture as much as it is about shopping. A market's "buzz" can influence and indulge you're shopper's hungry eye. Also, something different means people will naturally be interested in attending and the press more inclined to publicise it.

Where is the market located?
Achieving the right market chemistry is a hard task. It relies on having both amazing produce with enticing stall holders and also passing trade to make the market thrive.  
A successful market is a living and breathing entity and passing trade is the like the blood needed to keep it alive. Ideally the market needs to be situated either close to a tube, near a popular shopping area or some other reason why there is likely to be a naturally good footfall.

Who are the market organisers?
We're not suggesting you hire a private investigator but it won't harm you to ask a few questions. How long have they been running markets for? Did they used to sell at markets themselves? (if yes, you know they have some expereince and knowledge) Is this their first event or are they experienced in organising other types of events?

What do you get for your money?
If the market is new then it might be fair for the event organiser to offer you a special deal on stalls whilst they build it's popularity. Don't be afraid to barter especially if you're signing up for a few dates. Generally it's safer to see how the first one or two dates go before paying up for longer stints.

Who are the traders?
Don't be fooled by sales lines like "last few stalls remaining." You have the right to know how many traders are already signed up and if that turns out to be incorrect then you have a good claim to make in getting your money back!

Which other markets/events is it in competition with?
It's always worth checking what other markets are running on the same date, in the immediate area. Will this affect the footfall? 

We hope that this assists you. Don't let your descision feel like a gamble. Play-safe and trade-safe with this check list!
 
For an up to date list of market events in London, click here to subscribe to our mailing list!

Best wishes,
Katie Ingham
www.ilovemarkets.com

Tuesday, 11 December 2012

The Guardian Competition

I thought you'd be interested to know about The Guardian's LOVE LOCAL competition, which offers small businesses an excellent opportunity to receive £1000 towards promotion and marketing. Enter today.


Promoting a business is hard work and it takes time. Small businesses need to become more and more savvy in finding cost effective ways to promote their brand, products and services. We hope that  I Love Markets assists you in promoting for your business online or event, to a community of people who LOVE shopping and vising London's markets. 

Good luck and do let us know if you reach the finals!!

Best wishes,
Katie Ingham
 
 Proud Partners of





Monday, 10 December 2012

SMILE BRIXTON IT'S CHRISTMAS!

The I Love Markets photo booth is set to bring smiles to Brixton's Station Road Christmas Market on December 22nd between 11-4pm. Join us for some photo frolics and merry madness!

We've got the cheesy props, you bring the smiles! Join us in celebrating Christmas at this fabulous market! They'll be plenty of stalls to shop, designers/makers/arts, Christmas gifts, festive treats, mulled wine, music and more.


Brixton's Station Rd Community Market is a great market to trade at with stalls costing from just £15 per day, Find out more.  

Bringing smiles and whole lotta love to London's markets at www.ilovemarkets.com

Wednesday, 5 December 2012

London's best markets?

  
We want to spread our wings! We're on the hunt for London's BEST markets and we want to hear your thoughts! Name the borough and the market/s that you're happy endorsing. Keep it as short or as detailed as you fancy! Add a comment here or Submit your market.

Ideally, we want to hear about markets that aren't already featured on the I Love Markets website. Find out which markets we currently feature here! 

Best wishes,
Katie 
I Love Markets




Thursday, 29 November 2012

THE ILM STOCKING FILLER!

The Christmas lights are turning up the heat at London's Markets! Londoner's and visitors to London being lavished with Christmas markets, pop-ups and fairs across London. Soak up some festive atmosphere, forget about the commercial high street and get to market for original stocking fillers


SWEET VIEW from Stokey Sundays. Jack Noels illustrations of London's Boroughs.
 
BEARA BEARA from The Sunday-Up Market in Brick Lane- leather bags of love hand crafted in Bolivia.

ELENA HALL from Brixton Market, Handmade and hand knitted jewellery. Made in Brixton with love.

VINTAGE BETTY ZEE from We Make London (Old Spitalfields), Vintage  crafty wonders.

GUILTED AND TWISTED, from Stokey Sundays, jewellery with spunk! Great stocking fillers!

PARDON MY ANTIQUES, from the up-coming Dust Fingers Vintage Night Market.

VILLE DE FLEURS, from Greenwich Market,  Sweet smelling Eco-friendly, natural SkinCare Line. 

CHRISTMAS BITES come in all shapes and sizes at London's Markets. Here's what are tummies are rumbing after! 

FRENCH COMPTE, from Borough Market. For a perfectly cheesy Christmas. Delicious cured meats too!

DOWNLAND PRODUCE, succulent joints of beef, pork and lamb. At Broadway Market, Chatsworth Road and Chapel Street Farmers Market on Sunday 

Capocacciaa Fine Food, at Cally Rd and Haringey Market. Bring a taste of Sardinia this Christmas.

Lottie's Bakery, Camden Lock Market, for festive and fun cake pops!


MARKET PICKS!

Fair Christmas Fayre, Saturday 1st Oxford St

Made with Love Xmas Sale, Sat Dec 8th, Dulwich.

Brixton Makers Xmas Market, Sat 8th Dec, Brixton

Dusty Fingers Vintage Night Market, Tues 18th, Hackney

Christmas Designers Market, Sat 15th, Hackney

View the full market events calender. 



TOTALLY MARKETS TOTALLY LONDON  www.ilovemarkets.com


Monday, 19 November 2012

Wood Street Market -E17

I first stumbled upon Wood Street Market a couple of years ago and fell in love with it’s humble East End charm. One of Walthamstow’s hidden gems, it was built in 1912 and it’s indoor parade of quaint shops have remained virtually untouched.


The past year has seen some major changes in the market, and refurbishments have provided a gentle facelift. But the original charm remains in tact! A flock of new traders have taken over the empty booths, and the market is once again a lively hub of activity.

Thankfully, some of the original traders are still there – selling everything from second hand furniture, collectible antiques and vintage records – while the new residents offer a range of arts and crafts.  Customised and vintage clothes, up-cycled furniture, handmade prints and bespoke cakes are just a few of the things on offer in this little treasure.

GiGi’s Dressing Room offers a beautiful range of carefully selected vintage dresses which can be bought or hired for special occasions. The innovative owner also provides a dressing room service where you can be styled for a night out. A selection of fabulously up-cycled furniture and Decopatch lamps are also on sale under the sparkling piles of vintage jewellery. It's like being in Aladdin’s Cave!


Forsaken Dreams has a great range of retro furniture on offer, all at reasonable prices, as well as some fully stocked racks of vintage clothes. A beautiful selection of handmade cards are also available here, as well as in some of the other shops.






There’s something for the boys too, and once they’ve finished browsing through the piles of records, Carbon 28 will keep them entertained. The design company create ethical hand printed t-shirts and jumpers in a range of cool graphic prints. Their Storm-Trooper art prints would make a great gift for any sci-fi fan, and their DIYnosaur Lamps – a series of build it yourself flat-pack kits – are a touch of genius!






There's lots more on offer, and with new vendors cropping up all the time, it's definitely worth exploring. It's all indoors too, so it's the perfect market for some winter shopping!
When you’re finished, rest your feet in the tea shop or cafe and soak up the friendly atmosphere of the place. A visit to the market makes a perfect afternoon out, and be sure to check out I Love Marketsfor information on up-coming events.

Blog by our roaming market blogger, Amy Exton. Have you registered yet? Come and join us at www.ilovemarkets.com

 

Wednesday, 7 November 2012

BRICK LANE BITE-SIZE

Brick Lane Market
The many markets of London are splashed with countless things of interest, which to the consumer is a fascinating notion. Tracking through the streets of brick lane and surrounding areas,
the streets are packed with street art, inspired photographers, icons of style, tourists and Londoners. It's not a petite affair - it’s a mass market with many stalls filled with the hustle and bustle of excitement. Welcome to Tower Hamlets home to the mighty Brick Lane! Regular markets include The Sunday-Up Market, Tea Rooms, The Backyard Market, The Vintage Market and the Boiler House as well as street sellers all the way up Brick Lane.

Fashion and stalls on Brick Lane

It's very easy to visit all that the area has to offer in one day. We suggest that you start at Spitalfields and work your way over to Brick Lane after. You will come across fashion in many shapes forms and sizes. Velo-Re is a fine example.

You'll also find the hugely popular Embassy Shoes. Beautifully crafted shoes from Lithuania. We love their collection of winter boots! Vintage is vast amongst the stalls within the backyard market and the Sunday up market.

The markets and surrounding areas are intriguing and packed with unique items of interest. From clothing, to Mexican wrestler masks, Brick Lane captures it all! If you're an antiques fan, The Tea Rooms is just the place for you. You'll find it just before the Backyard Market. 

If dainty china turns you on, Plant and Plant may rock your world! We also love Vintage Bus Blinds for a taste of London.

For supporters there are many stalls of interest.  NARCISSUS DESIGN (pictured above) is a design stall specialising in custom-made mirrors, furniture finishes and handmade gilt wallpaper.

We know that you're going to get hungry, that's a given with all the succulent aromas everywhere. Brick Lane is London's curry capital, but save that for the evening! The Brick Lane Boiler House is home to a whole court of food stalls from around the world. 

LA PIADINA PRONTA: Italian food made simple (Italian flat bread) with the best ingredients. The best of Italy brought to you.

And if you're lucky enough to save yourself until you hit the top of Brick Lane, MR SPICY will be waiting for you, with his "Smokin" Caribbean Food.       

I Love Markets brings together London's favourite market areas. Come and join us at, www.ilovemarkets.com
* Special thanks to contributor Effy Williams.

Monday, 29 October 2012

CHATSWORTH ROAD-BIZE SIZE

Chatsworth Rd Market in Lower Clapton, Hackney is an easy and serene affair perfect for those that like to ease gently into Sunday morning. Chatsworth Road is Broadway Market, for the over 30's. Plenty of coffee and wholesome food cafes, but without the pubs and intensity. The bonus is that Chatsworth doesn't seem to be victim to Broadway prices.

There are many places to take breakfast or brunch. With all the yummy food stalls you can either east out or buy and run back home! Creperie du Monde is a great place to meet friends and indulge. Choose from yummy sweet and savoury crepes, waffles and omlettes. On the menu is the "French Favourite" crepe with nutella with banana.


Also popular is the bakery stall on Chatsworth Road Market. Local queue for freshly bakes breads, pastries, flans and cakes. We can vouch for the Danish Pastry and the French Flan is excellent!

Another take home bake can be bought at Bamber Brothers, tasty scrumptious cheese cake.  White Choc Oreo might be your thing?

If you appreciate a good jam, London Borough of jams are serving up their much loved preserves. Raspberry and lavender is sweet and fragrant.

Isle of Olives also have a delicious honey collection. Deeney's Scottish Flavour served us an awesome bacon, cheese and haggis sandwich with mustard and onion relish.

Long live vintage at Thea's Vintage Store, really love this shop. It's a little gem! Kids are welcome at Chatsworth Rd Market and it has a great family atmosphere. Born Again Kids Wear  and Nixie will keep the little ones looking good.

Pop-up art, music and community space, locally known as The Dentist, 33 Chatsworth Road, is an interesting shopfront for Chatsworth's creative community. The space has just been home to an avid Chatsworth promoter, is Norweign photographer Jørn Tomter who has been exhibiting his 




photography.


33 Chatsworth Road is an influential space creative showcase. With more live music in the horizon I'm sure the cool-kids will follow! More art can be found at Chatsworth Palace Arts Centre is another important creative space, where you can find the Mini-Yeah-Yeah-Yeah Market.

There  plenty of characters to be found at Chatsworth Road Market, like Ash Green Organics. Charming man selling his fresh produce to the locals. It's certainly refreshing not to see at Sainsbury's local or Tesco Metro here. It does seem to keep local people in touch with local produce.

To see more from Chatsworth Road Market search the I Love Markets- Hackney directory. To add your business for free, to the market directory simple register at www.ilovemarkets.co.uk







 

Thursday, 11 October 2012

Festive Markets in London


YES it's that time again! The season to be jolly is looming and us savvy market folk like to be kept in the know about where the best Christmas markets in London are. 

Whether you want to do your Christmas shopping or find a market to stall at, London has some fantastic festive markets lined-up for the winter season. 

Here is what we recommend so far!

Winter Sundays, Nov 18-Dec 23rd, Portobello Road Market. Running from Lancaster Road to Cambridge Gardens. A festive themed winter market with plenty or arts and craft stalls. Perfect for finding original gifts. Running for 6 weeks with approx 40 stalls. Want a stall? 



East Street Christmas Markets, Nov 23rd - Dec, East Street, Southwark. 
Watch the lights go on for the market launch on Nov 23rd. Lots of festive events planned. including a cockney themed market taking place on Dec 6th, 7th & 8th. 


                                                  Boutique de Noel, 14 & 15 November 2012
Kensington Town Hall, London W8 7NX
Shopping with a conscience! At the Junior League of London's annual charity fundraiser. Stalls selling toys, antiques, jewellery, gifts and more.

Find out more.


Southbank Christmas Market, 16th Nov-24 Dec, Southbank, London.

A hugely successful Christmas market beautifully with an idyllic London backdrop. Stalls set in little huts up the river. A big hit with visitors to London and tourists. 

Find out more.


WOW! Vintage & Craft Christmas Fair, Glenmore House, Surbiton KT6 4BN
Spread over two floors of the stunning 'Glenmore House.' Findunique Christmas gifts for adults and children. Supporting The Royal Marsden Cancer Charity.

Find out more.

The Kensal Flea Christmas Flea, The Paradise, Kensal Green, London. Sat Nov 27th

Eat, drink, shop and be merry! Plenty to fill your Christmas stockings with, set in the cosy Paradise Pub.

Find out more.


Festive Feast Indoor Market at Clisshold House, Stoke Newington, December 7th & 8th.

Mulled wine and minced pies and plenty of festive stalls. Stall priced at just £25.  

Find out more.




A festive market with entertainment for the whole family. Unique gifts, great stocking fillers and Santa and live reindeer. Promises to be quite a spectacle! 




Belgravia Christmas SundayDecember 02 2012, 12pm-5pm Elizabeth Street and Pimlico Road (City of London)

Elizabeth Street and Pimlico Road will be transformed into a winter wonderland, booming with festivities: handmade craft stalls, fairies, balloon modellers, choirs, brass bands and delicious food and drink.

 

Find out more

Kensington Red Cross Market, November 28 2012, 10am-4pm Kensington Town Hall (Kensington and Chelsea)
 Why not go try something different? Shopping with a difference? Shopping for a cause? Interest you show your support by visiting the vast stalls at this years Red Cross market.

Christmas themed scandanavian market, November 23 2012, 10am-6pm, Albion Street Rotherhithe (Southwark)
The Scandinavian Christmas Market is the perfect location to pick up some unique Christmas gifts for your family and friends, with stalls selling homeware to gifts with some tasty food.
 
For the full list of upcoming market events, including Christmas markets in London, click here. Share your market events and post them for FREE. 
I Love Markets brings together London's favourite market areas. Come and join us, www.ilovemarkets.com

For more info contact katie@ilovemarkets.com

* Special thanks to Effy Williams for collating the research.

Monday, 10 September 2012

Why advertise on I Love Markets?

Want to place your market, brand, services or products in front of a captivated audience? 

The I Love Markets is a community of market goers, fashion enthusiasts, designers, artists, makers, event/market organisers, business owners and traders all sharing a love for London’s markets and the wonderful things and places you find at them. On Facebook our largest age group is 25-34. Click here to see our most popular recent post.
 
As an advertiser you will benefit from being at the heart of our targeted community. When you advertise with us we automatically endorse you on our Twitter and Facebook social networks.
 
The I Love Markets website launched in May 2012 and since then we have had nearly 8000 unique visitors to the site. Currently 80% of our traffic is from within the UK with the remaining 20% coming from countries around the world like Brazil, USA, and Europe. Our monthly traffic is steadily growing month on month.
 
Average 30 Day View
Unique visitors:                                                1900
Total Page impressions:                                   8,807
Unique Page impressions:                                5,849
Average page views:                                          3.8
 
Homepage Banner: £70 per month (£190 for 3 months) 460x60 pixels. 


Sky Scraper banner: £50 per month (£130) for 3 months
 
Placed on all visit, recommended and event pages.
Recommended Sellers & Markets: £50 per month (works on rotation)
Recommended markets and business will appear on the homepage and also on the recommended pages for that area.
 
Link Exchanges
If you want to be added to our link page contact us. We are happy to exchange links with like minded businesses.
 
Partnerships
We're always looking to work with like minded people. If you feel our businesses can support each other, contact marketing@ilovemarkets.com